Google Penguin, Panda, Hummingbird & Rankbrain Explained

When Google launched in 1998 it was conceived as a search engine that would gather results from around the web and rank them in order of relevance. That’s still more or less what the search engine does now, but what’s changed is what it considers to be relevant, and how it decides what’s relevant and […]

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Google Business Listings Explained

Google provides a wide range of tools for businesses both online and in the physical world: AdWords, Analytics, and a particularly useful product called Google My Business, formerly known as Google Places for Business and Google Place Listing. Google My Business was launched in June 2014. In its current incarnation, Google My Business includes two […]

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What is Local SEO?

Search engine optimisation is an important part of a business’s online presence, but if you operate a website that’s tied to a store with a physical location, targeting a general online audience isn’t necessarily the right approach. In these cases it’s typically more beneficial to focus on local SEO, which targets potential customers within one […]

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Why Choose A UK Based SEO Company

Choosing an SEO company to work with is not an easy task, especially if you’re determined to find the absolute best in your price range. One way to narrow down your list of potentials very quickly is to rule out companies that are located anywhere other than the UK. Why? Simply because if you run […]

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